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The Outside Travel Expo and
the IATOS World Congress offer the opportunity for organizations
to sponsor and align themselves with the world’s number one
adventure tourism show and benefit from millions of promotional
impressions.
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Sponsorship Opportunities
include:
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- Outside Travel
Expo 2004
Country, Industry or Sport dedicated Pavilions, Cultural
Presentations
- Interactive Areas
Adventure Challenge Course, Dive pool, Kayak pool, Climbing walls,
Downhill biking simulators, Zip line and Rope-bridge
- IATOS 2004 World
Congress on Adventure & Eco Tourism
General Sessions, Outfitter Conference, Tourism Board Conference,
Coffee Breaks, Industry Luncheons, Industry Receptions, Cultural
Presentations
- Public Adventure
Seminars
Seminar Sessions
- Adventure Race
Events
Adventure Race, Adventure Racing Pavilion, Adventure Racing Summit
- Film Festival
- Sponsorship Packages…
Industry Promotional Packages are designed to include items such as
shuttle buses, street signs, show bags, product sampling and
giveaways
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Over 140 million
impressions were created for sponsors and co-sponsors at IATOS
2003. Take advantage of the following promotional vehicles:
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Media Vehicles
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- National & regional
magazines including: Outside magazine,
American Hiker magazine, Adventure Sports
magazine, National Sports Network Magazine, Travel
World News, Paddler magazine
- National and local
newspapers including: USA Today, Chicago
Tribune, Chicago Sun Times, The Reader,
Daily Herald, Kane County Chronicle, New City,
The Star, Weekly Doings
- National and local TV
stations – “The Early Show” CBS, WMAQ-TV (NBC), WLS-TV
(ABC), WBBM-TV (CBS), WGN-TV (IND), CLTV (IND)
- National and local
radio stations – USA Radio Networks, WXRT-FM, WDRV-FM,
WBBM-AM, WPON-AM, WTMX-FM
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Promotional Vehicles
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- Banner Wrap around
Chicago Tribune distributed at Navy Pier during show
and at host hotels
- Information and Welcome
Signs and Banners - strategically placed throughout
downtown Chicago including the Navy Pier, host hotels and
O’Hare International and Midway Airports
- Banner ad on Outside
Travel Expo & IATOS 2004 website - over 2 million hits
for IATOS 2003
- World Congress
Conference Brochures – 100,000 mailed through industry
organizations to adventure industry professionals.
- Public Brochure -
125,000+ distributed through local retailers
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For more information on sponsoring the Outside Travel Expo or
the IATOS World Congress, please contact Bob Ball at
bball@msemgmt.com or at
203.622.7509 |
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